Marketing · Regulatory Intelligence · GTM

B2B Marketing, Regulatory Intelligence, and Product-Focused GTM

I build campaigns, content, workflows, and market-facing systems for B2B teams — while also helping translate complex regulation, client needs, and competitor intelligence into clearer product and commercial direction.

B2B Marketing Campaign Strategy AEO / SEO LinkedIn Ads HubSpot Workflows DPP / ESPR / CPR
Dan Constantinovici
Core Work

Three Areas That Connect

My background combines hands-on marketing execution, regulatory and market intelligence, and a design foundation built around clarity, systems, and production discipline.

campaign

B2B Marketing & GTM

Campaign planning, product marketing, content strategy, AEO/SEO, LinkedIn and Google Ads, HubSpot workflows, outreach, reporting, and lead nurturing.

Campaigns Content Automation
policy

Regulatory & Product Intelligence

DPP-related legislation, client discovery, product scope support, competitor research, RFQ input, policy summaries, and market interpretation.

DPP ESPR Competitor research
draw

Brand & Design Foundation

Brand identities, rebranding systems, automotive campaign materials, production-ready assets, print and digital collateral.

Systems Print Digital Production
Selected Impact

Proof Across Marketing, Research, and Brand Systems

~20% Lower CPC / Paid media optimisation
30%+ Stronger Engagement
~35% Improved Conversion
~40% Organic Visibility Uplift
150+ Competitors Mapped
Featured Work

Selected Work Across Marketing, Regulation, and Design

Marketing & GTM Campaigns

Marketing & GTM Campaigns

Focusing on Top 3 Emerging Trends webinars, DPP Readiness Calculators, and performance-driven lead gen systems.

View Marketing Work arrow_forward
Regulatory Intelligence

Regulatory & Product Intel

Mapping 150+ competitors, delivering C-level policy summaries, and translating DPP legislation into product scope.

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Design Portfolio

Design & Brand Work

Rebranding systems for Tester Grup, Casa Auto, and Caby, focusing on production-ready visual discipline.

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Methodology

The Operating Model

01
Research

Deep-dive into competitor data, legislation, and client pain points to find the real gaps.

02
Frame

Translate complex intelligence into a clear, actionable GTM or product roadmap.

03
Create

Build high-quality content, campaigns, and systems that reflect professional authority.

04
Launch

Execute across LinkedIn, Google, and HubSpot with rigorous attention to detail.

05
Brief

Translate requirements between leadership, product teams, and external partners.

06
Measure

Continuous optimization based on conversion data and market shifts.

Experience Snapshot

Professional Journey

Nov 2025 - Present

Provenant

Senior Marketing & Regulatory Specialist. Leading GTM for DPP compliance software.

June 2023 - Present

Protokol

Campaign Marketing Manager. DPP, ESG, sustainability, Web3 campaigns, content, automation, paid media, reporting, and sales enablement.

June 2020 - June 2023

Cult of Coders

Marketing Manager. Growth marketing, automation, product launches, website rebrand, SEO, and developer-community campaigns.

June 2015 - June 2020

Tester Grup / Casa Auto

Creative Lead & Brand Manager. Managed brand systems across 10+ automotive franchises.

May 2014 - April 2015

SC Solenoid

Graphic Designer. Print-ready graphics, client delivery, production control, and design execution.

Heritage

Design Work That Shaped How I Think

Rebranding Systems

Building massive, multi-entity visual systems that prioritize scale and production efficiency.

Brand Identity

Crafting the core visual DNA for startups and established enterprises alike.

Automotive Campaigns

Managing high-stakes retail and brand awareness campaigns for premium global marques.

Current Relevance

How visual clarity and structured layouts directly improve B2B conversion and trust.

Need someone who can connect marketing, product, regulation, and execution?

I bring B2B marketing, regulatory intelligence, market research, design thinking, and GTM execution into one practical workflow.